Social Media Marketing Intro

Introduction video for social media marketing

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Business Tips for a Successful Startup

First time you start a business and worry about failure? Give your new company the best chance of success with these top business tips, the best advice I have gathered for over a decade of business experience

First time you start a business and worry about failure? Give your new company the best chance of success with these top business tips, the best advice I have gathered for over a decade of business experience

BUSINESS TIPS

woman standing on metal bridge

1.) Start a business while you are still employed

How much time can the majority live without money? Just a short while. And your new business can make any real profit a long time before. When you start up a business, being employed means money in your pocket during the startup process. Don’t work right now or can’t keep up with your job? Read how you can reach the company

photo of woman beside another woman at seashore

2.) Do it with someone you trust

When you start a business (and then), you need a support system. It is invaluable to have a family member or friend that can bounce ideas and listen sympathetically to the latest start-up crisis. Still better, find a mentor or to apply for a start-up program like Futurpreneur Canada if you qualify. The best support system of all is when you start business guidance.

two women sitting on brown floor inside white room beside glass windows pointing upwards photo

3.) Create a business plan

When you think of starting a business, the main reason for doing a business plan first is that it can help prevent you from sinking your time to start a business that is not successful. See why a business plan is needed for other good reasons.) Remember, for each new business idea you come up with, you do not have to work through a comprehensive business plan; ask the five questions to find out if your business ideas are worthwhile.

sticky notes

4.) Research

You will write an enterprise plan for a lot of research, but it’s just a start. You have to become a specialist in your industry, products, and services when you start a business if you’re not yet. Before you start your business, joining industry related or professional associations is a great idea.

flatlay photography of calculator between stack of banknote and click pen

5.) Create a budget plan

If you’ve got to save up. Potential investment approach and lenders approach. Figure out our plan for your financial downturn. Don’t expect a business to start and then go to a bank to get money. Traditional lenders don’t like new ideas, and without proven track records they don’t like business. Look at 5 creative ways of raising your business money and options like crowdfunding.

four mugs of latte arts

6.) Do it with passion

You don’t have to love (and probably shouldn’t) anything your business is all about, but you’ve got to be fired. It is important, then, that you really like what you do–whether it’s running fishing charters, creating potteries or providing financial advice–and spending lots of time and effort in starting a business and building it into a successful business. Make it yourself.

group of people sitting near round brown wooden table

7.) Lead Generation

Do not wait until you have officially set off your company because without them your company will not be able to survive. Make the network. Make contacts. Make your contacts. Sell your goods or services or even give them away. Too soon you cannot begin marketing. For tips, see 10 affordable marketplaces for your small business and seven best places for customers.)

person standing near the stairs

8.) Ask help from experts

On the other hand, it does not mean that you have to be an expert on everything simply because you start a business. If you are not an accountant, hire one (or both) if you are not an accountant. If you have to write a contract and you are not a lawyer, hire one. (These tips may be useful) You’re going to waste more time and maybe money, in the long run, to do things yourself.

people standing inside office

9.) Be professional

All about you and your business methods must inform people that you are a serious professional. This means receiving all information, such as business cards, a telephone, and a business email address. Never the less, treat all your employee professionally.

brown wooden gavel

10. ) Secure legal permits, certificates and taxes

After that, unraveling a mess is much harder and costlier. Do you have to register your business? Do you have a GST or PST charge? Do you need worker compensation insurance or payroll taxes? How will your chosen form of corporate ownership affect your income tax? Learn your legal and fiscal responsibilities before starting your business and doing so.

men and women using smartphones

11. ) Utilize and maximize the use of Social Media

Social Media Marketing is the future generation of businesses. Cheap and very easy to do. Social media platforms like Facebook, Instagram, Pinterest, Twitter, Reddit, LinkedIn, etch have millions of users. Unlike Tv and radio ads, it is cheaper and could also be free. Read here for more details: How can social media marketing help your business

woman using laptop while looking at her left side

12.) Hire a Virtual Assistant

Most small business owners and entrepreneurs have considered the question of whether or not to hire additional help. Whether you are just starting out, looking to expand, or simply need to become more organized and efficient, the need to delegate common administrative tasks is a typical problem. Read here for more details: Why do you need to hire a virtual assistant?

Follow these business tips, the start of your new business will be smooth, less stressful process and will take a long way to ensure that you continue to do business.

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How to Increase ROI

Return of investment (ROI) is a term that you often hear in connection with business and finance. The objective (of course) is to maximize the return on the money you spend. The implications of this concept go much deeper when you begin to consider time rather than money as your primary investment. Everything you do is a time investment. When you watch TV you are investing in entertainment. You have made a bad investment and received a poor return for your time when you watch a show that sucks.

Time is more valuable in many ways than money. You will always have the chance to make more money, but once you spend time, it’s gone forever. If you consider time as a commodity and all your actions as investments, it changes the way you make decisions every day.

We spend time in a variety of ways: work, eating, sleeping, exercise, fun, etc. These are all important things. When we invest too much in one area and not enough in another, we create problems. The key is to invest our time in a way that balances each of these areas perfectly and forms a productive and pleasant life.

How to invest our time is a tremendous task. Unlike businesses, there are no reference percentages or spreadsheets. We have experience and intuition to rely on. I’m far from a master, but these are some of the main principles that I use to guide my decision making.

1. Search for Multiple Positives

three people doing fist bombs

An activity with a positive result in more than one area is a multiple positive. This is great for ROI since it multiplies returns and causes fewer losses. I work on this website as one of my many best positive things. It contributes to a small (and steadily rising) stream of revenue and builds abilities that I can use throughout my entire life, such as writing, web design, and networking.

Each person will have different positive effects, the important thing is to find those who work for you. An open source or personal project could be a multifaceted positive for a software developer. It can be just as easy as playing basketball, a fun game that is great exercise too. Areas, where different positive actions intersect, are key to finding multiple positive factors.

2. Avoid Multiple Negatives

man in black T-shirt in grayscale photography

Multiple negatives, except the opposite, are identical with multiple positives. These activities undermine many areas of life. One of my favorite faults is to drink. That hurts me in three ways: the time spent is not productive; drinks are expensive, and it usually destroys the effect of staying late and hungry the next day. This is basically the worst possible scenario if I don’t have a good time.

You must never go out and have a good time, I’m not saying. We need socialization and excitement in order to be happy. My point is that the negative effect of our activities should never be reduced. I try to make that by keeping the amount I drink to a minimum and only go out when I know it’s nice. We are often caught in a bad investment pattern. Over time, the benefits are lost and most of what remains is negative, but we do this on an unusual basis. This can be prevented if our behavior is analyzed regularly. Does this investment still be good or is it time for a change?

3. Utilize the Power of Compunding

selective focus photography of rope lamp

I’m sure everybody understands the compound interest power reading this. You earn interest when you invest money. Then you begin to earn interest on the money you earned. This continues to compound over many years and ultimately leads to a huge amount of money. Time is the same concept. You put yourself in a position if you invest time by working hard when you’re young.

Many people of my age do not understand this, in fact, until just recently, I did not, or at least I did not. The main reason is that we are caught up in childish thinking. As a child, all you have to do is entertain you. You do not have to worry about your time because Mama and Daddy are there and usually happy to take care of you while you are out of trouble. Many young adults are traveling through college right now. Following graduation, we should immediately take on the mentality of the adult (and the responsibility to invest our time). A lot of people don’t get it, and every year they waste trying to extend the college days is an opportunity that can never be replaced.

Many think their time isn’t valuable when they don’t work, so they discard activities that have low investment returns and don’t build for the future. The truth is until you do, no one else will consider your time worthwhile. If you want to acquire the wealth to give your ideal lifestyle the freedom to live, begin to think of every choice as an investment. There’s no meaningless thing.

One mental model that can help you make better decisions is imagining that your life is a corporation and you’re the only employee. If you were the CEO of John Doe Incorporated and were obliged to maximize profit on behalf of investors, what would you make yourself do? You’ll find that this sort of analysis simplifies many decisions and increases return on investment.

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How to Launch your Business using Social Media

How to Launch your Business using Social Media

Things become exciting. You evaluated your product idea carefully and finally found a product to sell online. After you searched low and high, you found your supplier, ordered samples and found that they were better than you expected. You have finally placed an order for your initial inventory and are waiting for it. Now what?

Well, you still have a great deal of work to do because you are in the pre-start phase. It is a critical time for every online store because it sets the tone for your company. Welcome to your grinding. Social media is an excellent way to develop a new product or business idea. You must include social media in the mix if you want to start the best online business possible.

You will also need to use a number of platforms, including:
• Facebook
• Twitter
• LinkedIn
• Pinterest
• Instagram
• Quora
• Youtube

Create accounts on each site and choose the right platform to start with. Once you have done this and created a website, you want to start with a tactic that works very well: teaser campaigns.

  1. Create a campaign teaser

By nature, we are all curious. We want to know what’s going on around us and keep up to date with it all. If we are curious about something, we need to know more about it and find out what it is about. For this reason, teaser campaigns on the Internet or curious campaigns are excellent for attracting new users and launching new products.

The main goal of a teaser campaign is to create the curiosity of the user. Most of the time, such campaigns do not reveal the product, but always have a distinctive feature of the brand: typography, colors, style, etc.

Therefore, we can define an Internet teaser campaign as an advertising fragment that is often used as a foretaste of the main campaign and that usually provides minimal information in order to play with the mind and emotions and thus stimulates the curiosity of the users. It is an ideal tool for producing high expectations.

The good thing about Internet teaser campaigns is that they can be adapted to a communication platform of every kind. Social networks are very popular and also very cheap channel if you don’t have a large budget to start the campaign.

Basically, they are great campaigns for new products or services, because they can attract the attention of the customer and invite him or her to try something new. In addition, if the campaign is a good one and creates a good level of curiosity, it will spread among the users like wildfire.

2. Create your own Hashtags

number sign

Hashtags will increase your visibility dramatically if you use them wisely. It can help you improve your e-marketing performance if your brand has its own hashtag that you use in your posts. Hashtags are an important part of all social media communication. If you have your own hashtag and it clicks, it will spread and more people will be reached by your brand. You have to make it your main business etiquette. Use it on every image you post. Feel free to use it in other social media too. When all your communication is marked with a particular hashtag, the chances that people like it and begin to use it in their own posts significantly increase.

Have you got a tagline? It’s a slogan? Now it’s your hashtag. If your name is sufficiently unique, turn it into a hashtag. Adweek has a great (and short) hashtag guide:

  • Brainstorming – The hashtag represents your brand, but it must be short and sweet as well. Think of some potential names, events, etc.
  • Research. Check whether it’s already in use. You want to build a community around your hashtag and begin fresh.
  • Promote. Write on all social media about your hashtag. Put it in your flyers and put it in your facility in a visible place.
  • Monitor. Use your hashtag to monitor what people tag and interact with them whenever it makes sense. Your community looks to you as the key communication pillar, so make sure that nothing goes unnoticed!

You will know how to make a decent personalized hashtag with these simple steps.

3. Create Count down for Giveaways and Prizes 

black laptop computer

So, you have encouraged users to visit your website and check your Cyber Monday deals, but how do you get them to buy once they arrive? A perfect way to get shoppers to hit the ” checkout ” button quickly is through countdowns to increase the sense of urgency. The shorter an item, the more people want it.

A clock that’s ticking down the minutes, like the one in the example below, is a visual cue that really gets shoppers moving.

You can easily add a countdown timer to your own e-commerce site using a tool like Shopify ‘s Hurrify-Countdown Timer. A plugin such as a Countdown Timer-Widget Countdown is a good option if your site is running on WordPress.

4. Regular Posting

person holding iPhone on table

As a social media manager, you want the best outcome from every social media post. There’s a good time to post, a bad time, right?

You give your audience a reason to come back for more if you post consistently. They are used to regularly checking in. Consistent posting is a fundamental building block for an increasing audience. There is also an SEO impact (in terms of blog posts).

Google likes fresh content, regularly updating a blog is one factor that Google looks at. The more frequently you post, the more pages you index in Google. If these pages begin to rank in search engines, more traffic will be driven.

More posts = Organic traffic increased

Marketing Professionals have a term for posts that drive long-term traffic, they are called compounding posts. In essence, you create a post that adds real value to a large number of people (do keyword research before you write the post) and then keeps an eye on the SEO page while posting.

The result is that you have a chance to increase traffic with a single post over time. Regular posting and high-quality content is an excellent recipe for success.

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How to Have a Successful Business

You must be flexible and have good planning and organizational skills to succeed in your business today. Many people start a business thinking that they are going to turn on their computers or open their doors and make money just to find that making money in a business is much harder than they thought. In your business activities, you can avoid this by taking your time and planning all the steps you need to succeed.

Be Creative

Always be creative to find ways to improve your business and to distinguish it from the competition. Recognize that you don’t know everything and that you are open to new ideas and new approaches.

Sacrifice

Prepare for sacrifices It’s hard work to start a business, but after you open your doors, your work just started. In many cases, you have to spend more time than you would if you worked for someone else, which can mean that you spend less time with your family and friends.

Focus

The old saying, ” Rome wasn’t built in one day, ” applies here. Just because you start a business doesn’t mean that you will start making money immediately. It takes time to let people know who you are, so focus on your short-term objectives.

Consistency

Consistency is a key component in business profitability. You must always do what is necessary to be successful day in and day out. This creates positive long- term habits that will help you make money over the long term.

Be Organized

You need to be organized to be successful in business. Organization will help you complete your tasks and stay tuned. This is a good way to create a to-do list every day. Check it off your list once you complete each item. This ensures that you do not forget anything and that you complete all the tasks that are essential for your company’s survival.

Save Files

Maintain detailed records All successful companies maintain detailed records. By keeping detailed records, you will know where the company is and what potential challenges you might face. Just knowing that gives you time to develop strategies to meet these challenges.

Customer Satisfaction

Providing great service Many successful companies forget that it is important to provide excellent customer service. If you offer your customers better service, they will be more likely to come to you the next time they need something instead of going to your competition.

Analyze Market Competitors

Analyze your competitors for best results. You can’t fear studying and learning from your competitors to be successful. After all, they can do something right that you can do to make more money in your company.

Risk and Rewards

The key to your success is to take calculated risks to help your company grow. A good question to ask is ” What’s the downside? ” You know what the worst scenario is if you can answer this question. This knowledge enables you to take the calculated risks that can generate enormous benefits.

This applies to all business categories. Make sure to like the article and follow our blog for more business tips. Please share the article using the share buttons below.

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Top 5 Self Improvement Tips That Will lead in 2019

Well, To me, Self-improvement is to cross yourself time by time. As a person, It’s so important to take care of your improvement. Therefore, Self-improvement is the one & only way to make you perfect.

Why Self Improvement?

If you are not happy with your current position & looking to do something better, then I must tell, you need self-improvement. It will give you both physical & mental pleasure. There is no doubt that for leading a happy life self-improvement is essential.

Today, I will share you top 5 self improvement tips.

1.Believe in Euphemism

Do you know what Euphemism means? Let me describe it with an example.

Suppose, you are walking in the street. Suddenly, A crow evacuates on you. Will you be angry? Nope. You should thank the Almighty as Almighty didn’t allow the cow to fly. Haha, seems funny? But it’s the main theme of Euphemism. It will let you think positive. You will get pleasure when you find yourself positive in every work. So, I think, It can be one of the best choices to practice euphemism for self-improvement.

2.Reduce Complains

You know what, complaining is equal to helpless. If you are complaining of everything, you are a helpless guy in some ways. Try to reduce the limit of complaining. It will make you believe yourself. Only complain to those things that really matter to you. Unless you reduce it, you can’t be a self -confident guy.

3.Don’t Blame Other

Many of us used to blame other without any reason. It harms a lot to their personality. It won’t a metric of your self-improvement. Rather It forces on your personality.

Always try to take responsibility for what you have done. Don’t blame others. It will make your personality in a positive way.

4.Learn The Best Way To Communicate

Well, if you can’t communicate well, you all improvements will go to in vain. For a better self-improvement strategy, you must be a good communicator. It will help you to express yourself. Remember, A smiling face can do a great thing.

So, always to try to make yourself a good communicator. It will help you in many ways that you can’t imagine.

5.Make yourself Trust Worthy

Don’t let others get the chance to untrust you. Always make people believing you. ‘ Trust is Love’. You must be trustworthy to make a build up your relationship. No relationship goes permanently without trust.

Therefore, being a trustworthy guy, you will get yourself confident & lead your life in a pleasant way.

So, here are the top 5 tips for you to improve yourself in 2019.